Martin George
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Nearly every single sports betting site that you will come across will have some sort of welcome deal in place. This is a way for operators to try to stand out from the crowd and incentivize people to sign up for a new account. These new customers offers on betting sites come in many different shapes and sizes.

The goal of this FairBettingSites guide is to walk you through everything you need to know about new customer betting offers in the UK. This will allow you to get the top new customer betting offers and to enjoy the betting experience as much as possible.

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  • Android App
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  • Live Streaming
  • esports
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Top Rated

Get £50 In Bonuses

30/08/22

Get £50 In Bonuses

  • Unique spread betting service
  • Competitive odds
  • Great choice of markets
NO CODE REQUIRED
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5
Promotions available to 18+ aged individuals who are registered customers of Spreadex. 5 x £5 free fixed odds bets, 4 x free £5 spread bets + 50 free spins on Starburst. Min odds 1/2. Each free spin is worth 10p and there are no wagering requirements Free bets and spins must be claimed within 28 days of opening. Free bet/spin stake not included in any winnings. Ts&Cs Apply. 18+ begambleaware.org

Bet £20 Get £20 Free Bet

20/10/22

Bet £20 Get £20 Free Bet

  • Bet £20 Get £20 Free Bet
  • BOG on all Irish & UK Horse Racing
  • Great coverage of football markets
  • Daily price boosts available
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UK only. 18+. T&C’s apply. The promotional period is 00:00 31/08/22 and is an ongoing promotion. Qualifying Bets must be placed in the promotional period. Cashed out or void Bets do not qualify. Reward is available once. If your first Bet fails to reach the criteria, then you will not receive the Reward.

50% of First Day Losses Back As a Free Bet Up To £25

08/09/22

50% of First Day Losses Back As a Free Bet Up To £25

  • Has a strong focus on football, horse racing and snooker
  • Provides speedy withdrawals
  • Excellent mobile betting opportunities
NO CODE REQUIRED
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8
New customer offer only. Must have a minimum of 3 bets of £10 at ods of evens (2.0) or bigger on first day. First day losses equals all settled stakes less all returns. Free bets must be used in their entirety and stakes are deducted from returns. If this promotion is withdrawn it will not impact any qualifying bet you have placed during promotional period

Bet £10 & Get £20 In Free Bets

07/11/22

Bet £10 & Get £20 In Free Bets

  • Cash out bets quickly
  • User friendly betting app
  • Make swift withdrawals
NO CODE REQUIRED
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2
18+ New UK Customers. Must bet £10 in total on 4+ legs, min odds 3/1 (4.0). £20 credited as Free Bets. Free Bets expire after 7 days, stake not returned. T&Cs apply. BeGambleAware.org

Bet £10, Get £30 In Free Bets

17/03/23

Bet £10, Get £30 In Free Bets

  • Fantastic website
  • Excellent markets and odds for football and horse racing
  • Plethora of sports to bet on
NO CODE REQUIRED
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31
Full terms and conditions apply. New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable, and stake not returned with winnings. 7 day expiry.18+ begambleaware.org.

Bet £10 and get a £10 Free Bet

14/09/22

Bet £10 and get a £10 Free Bet

  • Great choice of promotions
  • Ideal in-play section
  • Simple acca creation
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New Players Only. Minimum stake $/€/£ 10, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/€/£ 200. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses.

Bet £10 and get a £30 Free Bet

28/08/22

Bet £10 and get a £30 Free Bet

  • Excellent support team
  • Great live betting section
  • Strong range of inviting promotions
9.6
5 Stars
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New Players Only. Minimum stake £10, minimum odds 1.5, stake not returned.1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £200. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses . Full Terms Apply

Bet £15 and get a £15 Free Bet

28/08/22

Bet £15 and get a £15 Free Bet

  • Offers excellent football coverage
  • Strong choice of eSports
  • Speedy registration process
9.6
4 Stars
NO CODE REQUIRED
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18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £15 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Neteller,Skrill and Paypal not eligible. T&Cs apply

List of the Top 10 New Customer Betting Offers in the UK

  1. SpreadEx: Best Spread Betting Site
  2. Rhino Bet: Quality Racing Coverage
  3. LiveScoreBet: Best Live Betting
  4. Bet Goodwin: Quickest Withdrawals
  5. Midnite: Great User Experience
  6. BetUK: Best Bonus Offers
  7. BetStorm: Diverse Range of Bonuses
  8. Tebwin: Top-Tier Customer Support
  9. Mr. Mega: Best Esports Betting

What Are New Customer Betting Offers 

New customer betting offers are more or less self-explanatory. They are those types of deals that are in place for people who are creating a new online sports betting account. You will find it hard to discover an online sportsbook that does not have some type of betting new customer offers.

Operators are looking to attract as many new signups as they possibly can. As there is so much competition in the online gambling space, they have to find a way to try to attract these people. Having good new customer betting offers in the UK is one of the best ways to do so. People will be excited when they see online betting new customer offers and want to get in on the action for themselves.

The types of new customer sign up offer on betting sites will vary depending on the platform. Some of them will be free bet offers, while others will be deposit bonuses. The terms and conditions of the offer changes, as well as the way in which you claim the best betting sites new customer offers. That’s why it can pay off to read through this betting company new customer offers guide, so you can educate yourself on all aspects of the process.

Best New Customer Offers Compared

All of the leading betting platforms will have their own new customers offers for betting accounts. Some of them will look quite similar on the surface, but they might have vastly different terms and conditions.

We have put together a list of some of the best new customer betting offers you’ll ever come across. Having compared all of these different options including bet 10 get 30 welcome bonuses, we have put together a table to quickly showcase the best new customer offers sports betting deals:

 

 

Bookie Welcome Offer Min. Deposit Wagering Requirement
BetUK Bet £10, Get £30 in Free Bets £10 x1
SpreadEx Bet £10, Get £30 in Free Bets £10 x1
LiveScore Bet Bet £10, Get £20 in Free Bets £10 x1
BetStorm Bet £10, Get £10 in Free Bets £10 x1
Midnite Bet £20, Get £20 in Free Bets £20 x1

   

How We Choose New Customer Offer Betting Sites

There are so many different things to look at when trying to figure out the best new customer offers betting sites that a lot of people do not know where to start. Thankfully, our team of experts has been testing all of the leading options, so you don’t have to.

They look at all aspects of the best new customer offers betting sites to see which stands out the most. As well as looking at the best new customer offers sports betting, they also look at other key aspects of an offering. Here are some of those other key areas:

  • Range of Betting Markets 

One of the first areas to consider at a sports betting site is looking at the different types of sports it covers, as well as the types of bets you can place on these sporting events. It means that you know you’re going to be able to place bets on your favourite sports, without having any constraints.

  • Live Betting

Many people prefer placing live bets on sporting events these days, rather than going for pre-game bets. There can be widely different types of live betting offerings that you’ll see, which is why we make sure to check out the extent of an operator’s, live betting coverage, as well as see if there are live streaming options available. 

  • Odds

While a sports betting site is not going to always have the very best odds available for every sport or market, there will be some platforms that generally have decent odds on offer. This allows you to get good value for your winning bets, rather than getting subpar odds.

  • User Experience

It’s vital that you feel comfortable when using a sports betting site. This means that you like how it looks, as well as it being easy to navigate and to find the bets you wish to place. If you want to bet on the go, then you’ll want to be sure that the mobile betting process is nice and simple.

  • Other Bonus Offers

As well as the new customer betting offers, most operators will also have different types of promotions on offer for the existing base of users. These can be money back offers, insurance on accumulators, risk-free wagers, and so on. Some operators might also have loyalty rewards programs in place for their bettors.

Types of New Customer Betting Offers 

There are many different types of new customer betting offers you will come across when looking. The best UK betting sites. While some of the these deals are going to be more common than others, you will be able to chop and choose between whichever offer tickles your fancy the most.

Some will suit certain types of preferences more than others, with each one having its own idiosyncrasies. Here is a quick overview of the main types of betting site new customer betting offers: 

Matched Betting New Customer Offers 

There will be a lot of matched betting new customer offers that you’ll come across. This sees the operator of the betting site matching your stake of your first bet up to a certain amount. This allows you to build a bigger stake for your first wager, up to a certain amount.

Deposit Bonus 

Some betting site operators will have a first deposit bonus in place. This will see your first deposit being matched a certain amount by the operator. The resulting bonus money will usually need to be wagered before being cashed out.

Risk-Free Bet 

Certain betting sites will give you a risk-free bet for your first wager. This means that you place your first wager with real money and if it is a loser, you will then be given a refund in the form of either a free bet or real money.

Betting New Customer Offers No Deposit

Betting new customers offer no deposit deals are highly sought after, but can be difficult to find. These are the deals that sees you getting a free bet without having to make a deposit, you will get the reward just for signing up for a new account.

Boosted Odds

Sometimes a new customer offer on a betting site will be some form of boosted odds offer. This will usually be a lot juicier than the regular types of odds boosts you might see on a day-to-day basis with the given sportsbook. It allows you to get great bang for your buck if the wager is a winner.

Best New Customer Sign Up Bonuses in the UK

There are tons of great new customer sign up bonuses available in the UK today. All of the leading sportsbooks will have some sort of special promotion in place. The way in which you find one that best suits your needs is by first deciding on the type of welcome offer you want the most.

Then you look at the operators which have this type of deal and compare the size of the bonus, as well as the terms and conditions of the deal. You want to get a bonus that has optimal wagering requirements, meaning that you’ll be in with a good chance of actually seeing a real money return from it. Here are a few of the best new customer sign up bonuses in the UK today:

  • BetUK – Bet £10 And Get £30 In Free Bets
  • Tebwin – Bet £10 And Get A £10 Free Bet
  • Mr. Mega – Bet £15 And Get A £10 Free Bet

Best Free Bet Sign Up Bonuses in the UK

There are so many different types of welcome offers that will be available to you in the UK that a lot of people don’t know where to start. If you’re searching for a welcome package that gives you some sort of free bet, then that narrows down your available options somewhat. Whether it is a matched bet or a risk-free wager, here are some of the best free bet new customer betting offers in the UK today:

  • BetUK – Bet £10 And Get £30 In Free Bets
  • Tebwin – Bet £10 And Get A £10 Free Bet
  • Mr. Mega – Bet £15 And Get A £10 Free Bet

Best New Customer Betting Offers for Horse Racing

Horse racing is always one of the most popular sports to bet on in the UK, usually only lying behind football in the popularity rankings. There are always races taking place across the UK and other parts of the world on most days. This allows bettors to have a great range of choices when it comes to their horse wagering.

While you will not find too many welcome offers that specifically relate to horse racing, there are certain types of deals that will be more conducive to placing bets on horse races than other offers. For example, risk-free bets are often beneficial as you can bet on a horse race and get a free bet returned to you if it is a loser.

The time of year when you will be specific offers for racing will be the likes of the best new customer offer for Cheltenham or the best new customer betting offers for Grand National day. Here are some of the leading promotions to check out if you are a fan of horse racing:

  • Rhino – Bet £20 Get £20 Free Bet
  • Midnite – Bet £20 Get £20 In Free Bet Credits
  • BetStorm – Bet £10 And Get A £10 Free Bet 

Top New Customer Offers for Football Betting 2023

Football betting is definitely the most popular form of sports wagering in the UK. There are millions of football fans all across the region, with many of these people enjoying having a flutter on the action.

There are tons of markets for football games, even for the more obscure types of fixtures. Some of the best football betting new customer offers will give you a great boost to your new account. Here is a look at some of the best football betting sites and their respective offers:

  • SpreadEx – Bet £10 Get £30 In Free Bets
  • LiveScoreBet – Bet £10 And Get £20 In Free Bets
  • BetUK – Bet £10 And Get £30 In Free Bets 

Top Free New Customer Mobile Betting App Offers 

A lot of people enjoy the flexibility that mobile betting brings to them. While desktop computers play a vital role in online sports betting, there is a growing percentage of people who prefer to place their bets through a mobile device. Bettors can be out and about in their daily lives and still be able to get their wagers confirmed.

Nearly every leading online sports betting site will have some sort of mobile compatibility. Some will have apps available for you to download, while others will prefer to offer browser-based mobile websites. Whatever the case, these offerings allow you to get your wagers placed in a quick and efficient manner.

From time to time, you might get access to a welcome offer that is only open to mobile signups. While this tends to be quite rare, it does happen from time to time. Here is a look at some of the leading new customer offers for people using mobile betting apps: 

  • Rhino Bet – Bet £20 Get £20 Free Bet
  • Bet Goodwin – 50% Of First Day Losses Back As A Free Bet Up To £25
  • BetStorm – Bet £10 And Get A £10 Free Bet

Pros and Cons of New Customer Betting Offers

Pros

  • Allows you to place bets with the house’s money
  • A good opportunity to try different types of bets
  • Offers can be quite lucrative
  • Allows you to test out an offering without much risk

Cons

  • You usually will not get the free bet stake returned to you
  • Strict terms and conditions might be in place
  • Certain restrictions on payment methods might be in effect

Betting Offers for Existing Customers

While it is always great for new signups to get their hands on tasty welcome offers, it is also important that sports betting site operators make sure to look after their existing base of customers. This will keep people coming back again and again, rather than going from platform to platform collecting welcome offers.

That’s why many of the best sports betting sites will always have a range of bonuses available for the existing users of the site. These will often range widely. You might come across enhanced odds, insurance on accumulators, free bet clubs, and moneyback offers. All of the different types of promotions will have their own distinct quirks. Some might be general deals, while others are specific to a certain sport or event.

Leveraging them can be a good way to boost your bottom line, as well as try out different things. The very best platforms will make sure to regularly update their range of promotions to keep things fresh and exciting for the base of players. Here are some of the very best sports betting sites when it comes to having bonus offers available to existing players:

  • SpreadEx – Bet £10 Get £30 In Free Bets
  • Rhino Bet – Bet £20 Get £20 Free Bet
  • BetUK – Bet £10 And Get £30 In Free Bets 

Step-By-Step Guide to Signing Up to a Sportsbook

There are usually a few steps involved with signing up for your own sports betting account. The process is normally quite straightforward, only requiring a minute or two of your time. This allows you to get focused on what matters most – claiming the welcome bonus and getting started betting. Here is a quick look at the registration process if you are signing up for an account with BetUK:

Step 1: Go to BetUK

betuk registration sign up page

Once you have decided that you want to sign up for an account with BetUK, you can visit the website or download the app from the respective app store. Taking a look around the website before proceeding can be a good way to get to grips with how a given offering works. 

Step 2: Create a New Account

betuk account opening page

Once you are ready to begin the registration process, you can click on the ‘Join’ button. This will take you to a sign up page where you need to enter the standard types of personal info and contact details. You also choose your account currency and set a username/password combo. Once you agree to the T&Cs, you can submit this registration form and proceed to the next step. 

Step 3: Make a Deposit

betuk deposits

Now that your account has been set up, you will need to add some funds to it. You can go to the deposit section and look at the available transaction methods. Choose one that suits your needs. Make sure that it is not an excluded payment method to claim the welcome offer. Next, you will need to decide how much to deposit. With the BetUK welcome offer, you need to make a deposit of at least £10.

Step 4: Place a Qualifying Bet

To get the £30 in free bets, you will need to place a qualifying bet of at least £10. This needs to be done within 7 days of starting your new account. The qualifying bet needs to be placed at odds of at least 1.5. You will get three free bet tokens worth £10 each upon settlement of your qualifying wager. Free bets need to be used on bets with at least four selections and at odds of at 1.3 or greater. 

Important Terms and Conditions Attached to New Customer Offers

When it comes to any type of bonus offers at an online gambling site, there are going to be certain terms and conditions attached to them. It is important that you take the time to read these terms before you proceed any further, as they can reveal a lot.

Many bonus deals can look great on the surface, but are actually not so good when you dig a little deeper. We have taken the time to explain some of the key aspects of a bonus offer’s terms and conditions, so you can better understand what is involved with a given offer: 

Wagering Requirements

When you get some sort of free bet or bonus offer, there will sometimes be wagering requirements you need to meet. This will usually see you wagering the bonus a certain amount of times before it becomes cashable. A lot of free bet offers allow you to keep the winnings of a free bet, but not the stake.

Qualifying Bet 

There are certain types of offers that require you to make a qualifying bet in order to claim it. This will usually see you having to place a bet of a certain size, with minimum odds being in place. There might also be restrictions on the types of sports or bet types you can bet on.

Excluded Payment Methods

You will sometimes see with new customer betting offers that you cannot use certain types of transaction methods to deposit and still claim the welcome offer. Oftentimes, you will find that e-wallets like Skrill and Neteller will be excluded methods.

Minimum Deposit

Most welcome offers will require you to make a minimum deposit in order to qualify for the deal. The minimum required deposit will usually be quite low, often being £10 and no more than £20. 

Expiry Periods

There will usually be a few different expiry periods to take note of when looking at new customer betting offers. You will have a certain amount of time to claim the welcome offer after setting up an account. Then you will need to meet the wagering requirements or use the free bet in a certain amount of time before it expires. 

Promo Codes

There will be certain types of new customer offers that will require you to enter a promo code in order to activate it. This might need to be done when creating your new account or when making a deposit. Failing to enter a promo code when necessary means you will miss out on the deal.

How to Withdraw Winnings From an Online Betting Offer 

If you have claimed an online betting offer and you are looking to see a real money return, then there are a few things that you need to know. A lot of the bonus offers give you rewards that cannot be cashed out straight away.

Instead, you will often get some sort of bonus money or free bet that needs to be wagered a certain number of times before it becomes withdrawable. That’s why you need to make sure to read the terms and conditions of an offer before you go to claim it.

Once you have met the terms and conditions of an offer, you will be able to withdraw the winnings through one of the available transaction methods at the betting site. The processing times for withdrawals depend on the operator, as well as the type of payment methods you choose. E-wallets are some of the quickest options for making withdrawals.

Final Word

Now that you’ve learned all about new customer betting offers, you are likely ready to go ahead and claim your very own bonus package. You can pick and choose between betting sites to see which of the welcome offers looks the most appealing to you. The sign up process takes no time at all, so you can be betting in no time. 

Get £50 In Bonuses

30/08/22

Get £50 In Bonuses

  • Unique spread betting service
  • Competitive odds
  • Great choice of markets
NO CODE REQUIRED
Claim Bonus
Learn More
5
Promotions available to 18+ aged individuals who are registered customers of Spreadex. 5 x £5 free fixed odds bets, 4 x free £5 spread bets + 50 free spins on Starburst. Min odds 1/2. Each free spin is worth 10p and there are no wagering requirements Free bets and spins must be claimed within 28 days of opening. Free bet/spin stake not included in any winnings. Ts&Cs Apply. 18+ begambleaware.org

FAQs

How do you get a new customer betting offer in 2024?

You simply need to choose a given betting site and you will more than likely be able to get access to a new customer betting offer. There will be some steps you need to take, such as activating a given deal, making a minimum deposit and/or qualifying bet. The process is usually pretty easy.

What are the best new customer betting offers for UK sports bettors?

There are many great new customer betting offers available to people in the UK. Some of the best deals currently come from operators like BetUK and BetStorm.

What is a new customer betting offer?

A new customer betting offer is a type of bonus offering that you get when you sign up for a new sports betting account. Nearly every reputable operator is going to have some sort of welcome package in place. It is a good way to attract new users to a site.

Where can I find the best new customer betting offers for horse racing?

We have outlined a handful of the very best new customer betting offers for horse racing fans earlier in this guide. You can choose one that best fits your needs.

Are there any new customer betting offers for football bettors?

Most welcome offers you come across will be generic deals, with the rewards being usable for all sports, including football.

Do you need a bonus code to get a new customer sign up offer on betting sites?

Most operators will not ask you to enter a bonus code in order to activate a new offer, but some will. Failing to enter the bonus code at the appropriate time will mean that you miss out on the deal.

Martin George
Martin George

Martin is an experienced iGaming writing, having worked in the industry since 2015. He covers all aspects of iGaming, with a particular interest in sports. He can be found glued to the television over the weekends as he tries to choose between one of his many favorite sports.

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